Products & Services: Pizza, subs, pasta
Number of Locations: 98
Total Investment: $126.25K – 442K
Began Franchising: 1989
About Ledo Pizza
Since 1955, Ledo has been making pizzas with a recognizable rectangular shape and thick-sliced pepperoni. Ledo’s franchise locations also offer appetizers, soups, salads, pastas, burgers, submarine sandwiches, calzones and desserts.
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Startup Costs, Ongoing Fees and Financing
Total Investment: $126,250 – $442,000
Franchise Fee: $30,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 5 years, renewable
How This Franchise Supports Franchisees
Training: Available at headquarters: 2-3 days. At franchisee’s location: 30 days. Ongoing
Ongoing Support: Newsletter, Meetings, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives, Lease Negotiation
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Other marketing support: Personal training
Franchise Ranking History
Franchise 500®: #436 (2013), #242 (2012), #232 (2011), #288 (2010), #378 (2009),
America’s Top Global: #189 (2012),
It is hard to believe that LEDO has been making pizza since 1955. After all, pizza seemed to be a passing trend when a restaurant opened in Adelphi, Maryland.
It is rolled to order with fresh handmade dough topped with the same high quality cheese and the same style tomatoes. It may take a little longer, but it sure is worth it.
The concept was simple: to provide high quality food at a great value in a comfortable, family atmosphere.
Word of mouth quickly made LEDO a favorite spot for local residents, the University of Maryland community, and the Washington Senators.
Bobby Allison, “TEX” Clevenger and other members of the New York Yankees and Washington Senators ate at Ledo Restaurant in the 1950′s.
The legacy lives on today. The families that created LEDO Pizza now pass the tradition to other families in new areas. These franchises uphold the high standards that made the LEDO Pizza famous. Very little has changed since 1955. The pizza is still made the same way.
There are some unique qualities of LEDO Pizza that come from its long history. People often ask why LEDO Pizza is rectangular. The round pizza pans commonly seen today were very new in the fifties. Rectangular baking pans were readily available, hence the square pizza. Since that time, round pans have become the rage as pizza operators are able to cut costs by giving the appearance of more, while actually offering less. Our thick pepperoni is also a LEDO trademark.
Its unique size resulted from the cooks cutting the pepperoni by hand. The thicker the slice, the faster the work was finished. The customers loved it so much we kept doing it that way. While our entrees and subs have a somewhat shorter history, they have become famous as well. All of our subs are made with freshly baked bread and stuffed with our favorite items. Our Italian salad is large enough for a meal and comes with our famous LEDO salad dressing. Other delicious entrees include lasagna, spaghetti, soup, salad, and breadsticks.
Ledo Pizza Franchise Process Steps
1. Get A Franchise Kit
2. Owner/ Manager Interview
3. Qualification testing
4. Store selection
5. Business planning
6. Final interview
7. Agreement signing
We take granting a LEDO franchise very seriously. Consequently, we will make every effort to be most selective in granting franchises.
We encourage you to pursue your interest by calling us at 410-721-6887.
Disclaimer: This web site is not a franchise offering and the information provided here is not intended as an offer to sell, or the solicitation of an offer to buy a franchise. It is for informational purposes only and no offer will be make to you until you are provided with the applicable franchise offering circular of your jurisdiction. A franchise offering can be made by us only in a state where we are first registered or otherwise qualified to offer you a franchise in the following states: California, Hawaii, Illinois, Indiana, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Washington and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with your local franchise registration and/or disclosure requirements.