Rank no. 442 – Robeks Premium Fruit Smoothies – US
Products & Services: Smoothies, juices, juice blends, healthy snacks
Number of Locations: 107
Total Investment: $194.1K – 318K
Began Franchising: 2001
About Robeks Premium Fruit Smoothies
Seeking healthier fast food options, David Robertson took matters into his own hands by opening the first Robeks in Los Angeles in 1996. Robeks began franchising in 2001. The stores serve juices, smoothies, shakes, supplements, sandwiches, salads and snacks.
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Startup Costs, Ongoing Fees and Financing
Total Investment: $194,100 – $318,000
Franchise Fee: $25,000 – $15,000
Ongoing Royalty Fee: 6-7%
Term of Franchise Agreement: 10 years, renewable
Net Worth: $350,000
Liquid Cash Available: $100,000
Number of employees needed to run franchised unit: 12 – 20. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
How This Franchise Supports Franchisees
Training: Available at headquarters: 1 week. At franchisee’s location: 1 week. At existing store : 1 week.
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Lease Negotiation
Marketing Support: Co-op advertising, Ad slicks, National media,
Other marketing support: Local store marketing program
Franchise Ranking History
Franchise 500®: #442 (2013), #421 (2012), #468 (2011), #224 (2010), #172 (2009),
Fastest-Growing: #66 (2009),
America’s Top Global: #171 (2010), #134 (2009),
Warm Welcome from Robeks
Fresh, premium, made-to-order. Unique combinations of healthy ingredients. Flavorful throughout. We are all that and more. Think of us as a reality checkpoint for healthier eating and active lifestyles. Ever since we opened our first location in 1996, associates and franchise owners across the country have felt deeply passionate about the benefits of healthier eating, and what we can do to help our guests maintain active and healthy lifestyles. Today, our team is more committed than ever to:
Create innovative ways to reach your daily 9 – 13 servings of fruits & vegetables*
Find every opportunity to use the freshest, premium-quality ingredients possible
Open more and more locations for your convenience
Deliver value for your money on every visit
Always stay on top of our most important goal—The Robeks Experience
It is our wish that your Robeks’ experience always gives you a healthy lift for the day and a well-earned moment of enjoyment and satisfaction.
* U.S. Dept. of Health and Human Services; U.S. Dept. of Agriculture
What Makes Robeks Different?
First word. Values.
Robeks is a value driven company that focuses on teamwork, communication, accountability, quality and passion. You can count on a friendly hello when you visit a Robeks store. Everyone works together to deliver a great guest experience and store associates take personal responsibility for your experience. Above all, Robeks adheres to the highest possible standards and best practices in food service.
Second word. Nutrition.
Naturally, we want you love the taste of a freshly blended Robeks’ fruit smoothie…the zest of squeezed-fresh juice…the natural sweetness of fresh fruit…the zen of a wheat grass shot…the full-bodied flavor of a gourmet sandwich or wrap…or sinful creaminess of our non-fat yogurt. We want you to enjoy every sip, scoop and morsel knowing that you are rewarding yourself!
Our products are brimming with antioxidants, vitamins, minerals, herbal extracts and energizers.