Rank no. 78 –  Hungry Howie’s Pizza & Subs – US

Rank no. 78 – Hungry Howie’s Pizza & Subs – US

Rank no. 78 –  Hungry Howie’s Pizza & Subs – US

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Products & Services: Pizza, subs, bread, wings, salads

Number of Locations: 544

Total Investment: $220.19K – 382.5K

Founded: 1973

Began Franchising: 1982

About Hungry Howie’s Pizza & Subs

In 1973, James Hearn converted a 1,000-square-foot hamburger shop in Taylor, Michigan, into a carry-out and delivery pizzeria called Hungry Howie’s. Steven Jackson, currently president of Hungry Howie’s, began his career delivering pizza for Hearn. In 1976, he approached Hearn about becoming partners and opening a second Hungry Howie’s location in Southgate, Michigan. The partners awarded their first Hungry Howie’s franchise in Auburn Hills, Michigan, in 1983. The company offers Flavored Crust pizzas in eight varieties, oven-baked submarine sandwiches, Buffalo-style chicken wings, bread and salads.

Franchise Units

2013 544 0 0 0
2012 548 0 0 0
2011 545 0 0 0
2010 557 0 0 0
2009 560 0 0 0
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S.

Startup Costs, Ongoing Fees and Financing

Total Investment: $220,200 – $382,500
Franchise Fee: $25,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable

Net Worth: $300,000
Liquid Cash Available: $100,000


80% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 10. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).

Franchise Fee
Startup Costs
Accounts Receivable

How This Franchise Supports Franchisees

Training: Available at headquarters: 4 weeks. Regional seminars
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #78 (2013), #79 (2012), #93 (2009),
Hungry Howie’s Pizza
Hungry Howies Logo.svg
Type Private
Industry Restaurants
Founded Taylor, Michigan (1973)
Headquarters Madison Heights, Michigan
Key people James R. Hearn (founder) Steven E. Jackson (founder and CEO)
Products Pizza
Revenue $280.0 Million (2009)
Website www.hungryhowies.com


Hungry Howie’s Pizza, Inc. is the 11th largest pizza chain in the United States, with 575 locations.[1] Its products include pizza,calzone-style subs, chicken wings and tenders, bread, and salads. The corporation headquarters is located in Madison Heights, Michigan in Metro Detroit.


James Hearn opened the first Hungry Howie’s on Telegraph Road in Taylor, Michigan in 1973. Howies soon became a popular hangout for students at nearby Taylor Jr. High and Taylor Center High Schools. Jim Hearn decided to franchise their operation in 1982 and partnered with Jackson. They awarded their first franchise the following year. Between 1974 and 1982, there were several other independently owned Hungry Howie pizzarias opened in the Metro-Detroit and Ann Arbor areas prior to franchisee sales. Within the first three years, the company franchised 65 locations, and by 1990 the number had grown to 160. In 2005, the company opened its 500th store.[3]

Flavored crust[edit]

Hungry Howie’s promotes itself as Home of the flavored crust pizza.[4] The options are Original, Butter Garlic, Garlic, Garlic Herb, Onion, Cajun, Butter, Butter Cheese, Sesame, stuffed, Ranch, and Oregano. Multiple crust flavors can be combined.[5]