Acquisitions: 4 Acquisitions
Total Equity Funding: $105M in 2 Rounds from 2 Investors
Headquarters: Tel Aviv, Tel Aviv
Description: ironSource is an online software distribution and monetization company that offers a complete ecosystem for downloadable applications.
Founders: Eyal Milrad, Omer Kaplan, Arnon Harish, Itay Milrad, Tamir Carmi, Tomer Bar Zeev, Tomer Bar Zeev, Roi Milrad
Categories: Social Media, Analytics, App Discovery
Employees: 19 in Crunchbase
ironSource offers a complete ecosystem for online and mobile downloaded applications including all aspects of user acquisition, conversion, monetization, integrated analytics and optimization.
The world leading platform for digital distribution, ironSource key activities includ e installCore, mobileCore, displayCore and mediaCore.
With over 150 million completed installs per month, installCore is the market leading installation platform increases completed installs, decreases download time, and improves the user install experience. installCore also provides a comprehensive set of BI tools and real-time analytics.
mobileCore offers native monetization & distribution tools for mobile applications. mobileCore offers several stand-alone and complementary ad formats.
DisplayCore is a CPC network offering complementary, native ad units that fits the site look & feel. An effective channel for distributing software, games, apps and acquire desktop users, displayCore reaches people who are actively seeking or downloading software and who are therefore are more likely to download.
mediaCore enables programmatic, automated media buying for apps distribution.
ironSource recently announced the formation of ironLabs, the company’s innovation lab where it develops new products and software.