Rank no. 446 – EagleRider Motorcycle Rental – US
Products & Services: Motorcycle, scooter, ATV & watercraft rentals & tours
Number of Locations: 84
Total Investment: $48.77K – 179.5K
Began Franchising: 1997
About EagleRider Motorcycle Rental
Harley-Davidson enthusiasts Chris McIntyre and Jeff Brown started EagleRider Motorcycle Rental in Newport Beach, California, in 1992. Using the marketing expertise they had gained working for companies like AT&T, McIntyre and Brown built a business that outfits its mostly baby boomer clientele with motorcycles and biker gear for day trips or week-long excursions.
EagleRider centers are located in major cities across the United States, renting motorcycles, selling clothing and accessories, and offering guided tours.
Where Seeking Franchisees: Franchisor is seeking new franchise units in the U.S.,Africa, Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, South America, Western Europe.
Startup Costs, Ongoing Fees and Financing
Total Investment: $48,783 – $179,496
Franchise Fee: $20,000 – $30,000
Ongoing Royalty Fee: 10%
Term of Franchise Agreement: 10 years, renewable
Net Worth: $350,000
Liquid Cash Available: $150,000
25% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 5. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
How This Franchise Supports Franchisees
Training: Available at headquarters: 6 days. At franchisee’s location: 2 days.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Ad slicks, National media, Regional advertising,
Other marketing support: International advertising & promotions
Franchise Ranking History
Franchise 500®: #446 (2013), #202 (2011), #309 (2010), #368 (2009),
Low-Cost: #42 (2011),
America’s Top Global: #160 (2011),
EAGLERIDER MOTORCYCLE RENTALS & TOURS
In 1992, EagleRider pioneered the Harley-Davidson® motorcycle rental concept and the guided motorcycle tour business. Today, we are the world’s largest motorcycle tourism company specializing in rentals of Motorcycles, ATVs, Dirt Bikes, and Scooters. EagleRider understands the needs of motorcycle enthusiasts and adventure travelers; we offer a huge selection of perfectly maintained Harley, Honda and BMW motorcycles and allow one-way rentals or guided tours between franchise rental facilities located in the most desirable tourist destinations in the world.
EagleRider Motorcycle Rental was founded in 1992 and operated the first location out of a garage in Newport Beach, California, with four Harley-Davidson® motorcycles. EagleRider started by catering mostly to baby boomer motorcycle enthusiasts with biker gear and rentals for day trips or longer excursions.
Today, EagleRider has grown into the largest international powersport rental and tour company with more than 70 locations across the United States and worldwide.
Investment in the EagleRider brand yields the confidence of knowing you’re aligning yourself within a dynamic business model. Our respected brand leads the powersport rental industry.
EagleRider has over 21 years of operating experience within the powersport rental industry.
Marketing & Advertising
Brand recognition, corporately managed national/international advertising and media campaigns, local marketing support, and promotions to maximize sales.
EagleRider connects you to a worldwide marketing and reservation system that allows customers to speak directly to a reservation specialist, which helps drive more customers into your store.
We drive powersport rentals and tour reservations to your business via our worldwide connectivity to Tour and Travel companies resulting in longer average rental contracts.
Prior to opening an EagleRider franchise, our franchisee and designated manager are recommended to attend EagleRider’s comprehensive training program conducted at World Headquarters in Hawthorne, CA. Our training program will provide you with the knowledge and tools you will need to run an EagleRider franchise.
We have a dedicated operations team that offers dealer training and support to our franchisees.
EagleRider provides its franchises access to our central reservations department that is available to make reservations for you and assist yours customers seven days a week.
EagleRider provides each franchisee with a micro website on www.EagleRider.com, where customers have the ability to make online reservations 24 hours a day 7 days a week.